We moved to the GCC for opportunity. Within months, our hair was falling out in alarming amounts. At first, we thought it was stress. Then we realized: everyone who'd recently relocated was experiencing the same thing.
The culprit? The GCC's desalinated water deposits minerals on your scalp with every shower, suffocating follicles and weakening strands. We tried every premium brand we could find—but they were all formulated for soft European water. They were solving the wrong problem.
So we engineered the right solution. Regrowth+ neutralizes mineral buildup while activating growth at the scalp level. It's the first shampoo designed specifically for this region's water—because your hair care should be as adapted to your environment as you are.
This is just the beginning. Our vision: a complete line protecting you from the daily realities of GCC living. You moved here to thrive, not fight your environment.
Strength. Protection. Growth.